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2019 art advising

About art advising

Art For Interior Design

An art advisor is someone who helps you navigate the art industry. Sophisticated art advisers can source specific works for you, verify authenticity, negotiate on your behalf, affirm value of works and assist you in building a valuable collection.

For the interior designer, however, the benefits of an art advisory service are quite different to that of a collector. As your art needs vary from project to project, an art advisor’s expertise can not only ease the path to finding the perfect art works to uphold your vision but also dramatically speed up the process.

Find out more about our services below.

Our recent work includes art advising for iconic South African Designer Haldane Martin on a modern winery project entitiled Kunjani. The winery and and tasting room in Stellenbosch, features the works of artists Peter Pharoah and Kris Rossouw. Photography by Mickey Hoyle.


sourcing Art & Artists

We source the perfect art to suit your design brief & budget. Save time, get a Prima Gallerina to advise the perfect art works. Something specific in mind? Let us navigate the art world for you. We’ll handle the sourcing, negotiating prices and coordinating  of deliveries for you too. 

We also source artists. Every interior designer deserves the art that embodies their vision. Custom murals and custom artworks can be created just for you. Meaning, you can have the look you want in the size you want through our network of professional artists and galleries.


Curation & Framing

We offer curation of works & orchestrate framing, installation & other presentation solutions for you. Utilize our expertise and experience to get the best results practically & affordably.

We also offer curating and framing advice as part of our Art Advisory service. Book a session with us and get your art works curated, get framing solutions for your project and have all your art related queries addressed simply in 45 minutes.


Art Advisor Consultation

Have a strong team to carry out procurement? We at Prima Gallerina can resolve any art related queries so that your own team can take action. We charge an hourly rate per session advising on Artists, Art works, Curation, Framing, Preferred Vendors, pricing etc. 


We also source investment art and assist collectors to build or grow their private collections. If you are interested in this service please contact Dani by email. 

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